High-quality products. Timely service. Competitive prices.

You can expect these and more when you partner with Minuteman Press for your design, printing and marketing needs.

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  • Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Whether you need a simple one-colour design or multi-colour with foil embossing, we'll deliver personal and professional stationery you will be proud to use.

  • Flyers are the perfect way to grab attention and promote your brand, especially when created and produced by our professional staff.

  • Think of us as your marketing partner. We'll help you produce and distribute a brochure that promotes your product, reinforces your brand and boosts sales.

  • A simple postcard could be your next big marketing piece. Let us help you create one that gets noticed, read and remembered.

  • If looking professional is important, then dressing up your documents in quality presentation folders is a must. It can even increase your odds of landing a potential client.

  • With a branded, custom-printed calendar, you can keep your company in front of your client all year long.

  • Whether you have your own concept and design or you need assistance getting started, our team will create direct mail pieces that get results.

  • Choose the gift that keeps on selling. Selecting the right product from our extensive list of promotional products can provide a great return on your investment.

  • We print a wide selection of labels and stickers for a variety of purposes with unlimited designs.

  • Producing a catalogue, journal or newsletter is never an easy task, but with guidance from Minuteman Press, you'll end up with a product that you are proud to distribute.

  • We can provide you with all your greeting card and invitation needs, from those essential corporate holiday greeting cards down to simple event invitations.

  • A professionally designed and printed menu can be one of the most cost effective and potentially profitable investments that a restaurant can make. Let us help you with yours.

  • They're not just for restaurants anymore. Table tents are great for any type of countertop display or for events where you want to promote something special.

  • Regardless of the size of your business, we have the styles and expertise to design forms and cheques that are right for your company.

  • Organise your materials with professionally designed, custom-printed binders and tabs.

  • Have an event coming up? We're your ticket to tickets with a wide variety of styles and sizes.

  • Did you know that using variable data can potentially increase your ROI 5-10 times more than traditional direct mail campaigns?

  • Make life easier with custom made stamps created for either your business or personal use.

  • Eye-catching, colourful door hangers can be an effective way of getting someone's attention while delivering your message.

  • Broadcast your message and attract new customers with affordable rack cards that are sure to grab attention.

  • Recognise and commemorate special moments and accomplishments with awards and plaques fit for all ages.

How to Keep Sales Going After Independence Day

How to Keep Sales Going After Independence Day

So, you have your marketing reminders in place for the Fourth of July. You know all about embracing social media, writing blogs and running sales. With a whole lot of effort and a little luck, Independence Day will provide a plethora of new customers and sales for your business. But, what do you do to keep those sales going after the holiday is over?

The Fourth of July is just a few days away, and chances are you already have your marketing and advertising strategies in place. But, if you want your sales to stay successful after Independence Day, then you’re going to need a second strategy to implement once the day comes to an end. Today we dive into how to keep sales going after Independence Day.

1. Run an after-holiday special.
What’s a great way to keep the momentum going after your Fourth of July sales? Keep the sales going! Run an after-holiday special for customers to come and enjoy if they missed out on the Independence Day deals. These don’t have to be the same as your Fourth of July sales, but they should still make the customer feel valued. Come up with a unique and clever way to market the deals as you finish out the Fourth of July and head into the end of summer.

2. Keep up with social media.
If you upped your social media efforts during the Fourth of July, don’t back down now. Social media should be an integral component of your marketing strategy, both during holidays and in between them. Use this time as a way to relate with followers and get them excited about the next big sales coming up. According to an article in Forbes, 84% of online shoppers refer to at least one social media site for recommendations before shopping online. If you want your social media marketing to drive revenue, then you must be constantly connecting.

3. Make the most of data.
As your sales peak during this week with the Fourth of July, be sure to capture as much consumer data as possible, such as names, email addresses and demographics. While traffic is higher than normal, take advantage of the future marketing boom. Then, after the holiday passes, make the most out of the data you collected by running targeted marketing campaigns in order to better connect with your consumer base. Holidays are an ideal time to capture as much information about your market as possible; use this information to your advantage as you move out of the holiday season.

4. Refresh your inventory.
While running new sales are definitely effective, they’re even more effective when promoted alongside new inventory. No one wants a “bargain” or discount on whatever was left over after the Fourth of July. Instead, surprise your customers with the next best thing by providing fresh and exciting inventory. Look ahead to the next season and get a jump start on the sales by offering new promotions and deals for new inventory. Customers will love being the first to get a good deal on a fresh new item.

5. Don’t keep quiet.
Finally, as the Fourth of July winds down toward the end of the week, the most important thing to keep in mind is to not keep quiet. We get it: the holidays are hard. They’re a lot of work in marketing, and can definitely wear you out. But when all the other business are taking a break, now is the time to make some noise. If you find a way to draw attention to the business while everyone else goes quiet, your revenue will grow substantially. Keep the marketing momentum going post-Fourth of July and the business will continue to grow, too.

When marketed correctly, the Fourth of July can be a major money-maker for businesses. However, after the holiday ends, there can sometimes be a dry spell between the beginning of July and the start of the school year. Instead, keep your sales going after Independence Day by taking advantage of these marketing ideas, and see how your business continues to expand throughout the end of the summer season.